23 May 2008
A new initiative for securing intellectual property rights in China was launched in April. With a €16 million purse, the EU-China Project on the Protection of Intellectual Property Rights is a strong multilateral collaboration between the European Patent Office, its Chinese counterpart (the Chinese State Intellectual Property Office, SIPO), the Chinese government and the European Commission.
Although China's legal framework for protecting intellectual property rights (IPR) is now in line with international standards, the actual enforcement of IPR remains a critical issue. Concerns about copyright infringement and patent rights violations persist, and over 70 percent of counterfeit products worldwide originate in China.
More effective enforcement of intellectual property (IP) legislation and better protection of intellectual property are the cornerstones of the EU-China Project on the Protection of Intellectual Property (IPR2). Over the coming four years, the multilateral effort will target critical areas with a unique catalogue of direct measures that took effect 1 April 2008. The program also aims to provide better assistance to companies that are facing IP rights violations China.
IPR2 is a strong commitment by institutions in China and the EU, who are addressing the issue of IP rights in China as equal partners. As a sign of this commitment, China will be contributing €5 425 000, while the European Union will provide €10 850 000 to the effort.
"This is the most funding we have had for a multilateral effort to date," said Niclas Morey, former Lead Administrator of IPR2 at the European Support Unit (ESU) and Head of the Asia Unit of International Affairs at the EPO in Munich. "We are moving trade between China and the EU forward by strengthening intellectual property rights."
The EPO will be in charge of providing all parties with expertise on IP, working closely with the SIPO as well as administrative and legal bodies in the Chinese government and the European Commission. The EPO has also sent a permanent Technical Assistance Team (TAT) to Beijing to work more closely with local authorities.
"We are very glad that the European Union has chosen the EPO to provide expert guidance for this project," said Gérard Giroud, Principal Director of European and International Affairs at the EPO. "Whenever somebody needs advice, for example on patent judges in China, or copyrights or trademarks, our member states will provide expert advice right here in Europe."
Together with the EPO, a total of 14 National Offices in member states of the European Patent Organisation will be supporting the specific IP components of the project. Additionally, the European Office of Harmonisation of the Internal Market (OHIM) will supply trademark and design-related know-how.
Giroud also pointed out that this is not only a bilateral agreement between the EU and China. "This is the biggest cooperation on intellectual property ever within the European Union and this is thanks to a strong cooperation among the member states who offer support as one voice for Europe."
The IPR2 roadmap will focus on the following areas of activity:
Both Chinese and European authorities made the initial commitment to address these issues in September 2006 at the EU-China Summit in Helsinki. International business leaders at that Summit issued a joint statement that stressed "the importance of protecting intellectual property and the need for effective enforcement of IPR legislation."
Following the initial commitment, the groundwork for all IPR2 actions was laid during an inception phase started on 28 September 2007, during which lines of communication and agreement on procedures by all parties was secured. The launch of IPR2 was followed by an overall work plan ratified by all parties last year. The progress of the initiative will be closely monitored and incorporated into annual work plans prepared jointly at the end of each year.
This bilateral commitment comes at a crucial time. China's role in international trade is growing rapidly and the country is trying to establish itself as a provider of quality IPR. With its stated mission to enforce and secure intellectual property rights in China, IPR2 will open the doors to innovation, trade and mutual growth.
"We are now ready to move ahead as equal partners in securing IPR," said Niclas Morey.
Further information and answers to specific questions regarding intellectual property rights in China can be obtained from the EPO. The EPO will also provide regular updates on the progress of IPR2 with news items on its official website: www.epo.org.
Further information